Website Design & Search Engine Optimization Articles

What Is Content Hierarchy?

Content hierarchy is the practice of arranging information in a logical order. It organizes your message in priority. From th...

On your website, success depends on more than getting people to visit your website or app. What matters is what they do once ...

Let me ask you something: have you ever started reading a blog post, only to lose interest halfway through? If so, you’re not...

Click-through rate (CTR) is an important metric in digital marketing. It shows how often someone clicks after seeing your lin...

A call-to-action or CTA is a message that asks people to take the next step. It can be a button, a link, or even a short phra...

Google made a free tool called Search Console. It shows how well your website does in search results. It tracks how users rea...

Google Analytics 4 is a free tool that tracks what people do on your website or app. It records actions instead of sessions. ...

Keyword difficulty is a Search Engine Optimization (SEO) score. It shows how hard it is to rank on the first page of search r...

A web impression occurs every time an element on a page, such as an ad, link, or post, appears on someone’s screen. It’s reco...

Keywords are the bridge between what people search for and the content you provide. In SEO, a keyword represents a word or ph...